The Blogging Cookbook for ESL Students
The Blogging Cookbook for
College ESL Students is intended to be
self-explanatory. By following the directions, you will be able to create a web-log
website (blog) that could prove useful and profitable to you. The examples are
all relevant to ESL/EFL and will generate traffic, which will attract readers, advertisers
and revenue to your blog. The principle goal of this cookbook, however, is to
provide you with the confidence and momentum you’ll need to continue blogging
and learning HTML, a basic web-programming language used extensively on the
internet.
This
ebook is organized into three parts: Getting
Started, Adding Content and Features,
and Adding Apps. Getting Started will
tell you about this book, and how to create a blog on a free blogging platform
called Blogger.com. Blogger is a Google property. It is free and easy to
use. After a year of blogging, Blogger will offer to integrate AdSense
advertisements into your blog, which will allow you to start making money from ads.
(Remember that ads pay for content, so if you see an ad that interests you on
someone else’s blog, click it. It will send the blog writer a small
commission.) College students are usually chronically hard-up, so the fact that
blogs can generate income is probably worth looking into. The next section provides
template for adding tables, glossaries, videos, images, and a personalized
domain name. The last section provides
recipes for adding dynamic tools and applications to you blog that visitors
will find useful and interesting.
All
of the mini-projects in this cookbook use HTML rather than the what-you-see-is-what-you-get (WYSIWYG) compose-mode
of Blogger. The reason for this choice is to provide you with HTML resources
that you can use elsewhere, like Wordpress, Moodle, email, or any website that
allows you to use HTML code. Also, I have found that simply by looking at HTML
code you can learn a fair bit of HTML programming without having to take a
course or rely on programmers. Basic HTML is pretty obvious: <b> means
bold, <i> means italics, <strike> means strikethrough, <br>
means break, etc. Take the time to look at the tags. You will get the hang of
it very quickly.
Remember
that you are free to share the code, text, and images in this Blogging Cookbook for College ESL Students
with your friends. You are also free to reuse and adapt any part of this
document provided that you credit us, the original authors, Nicholas Walker and
Helen Hefter. We also ask (but cannot insist) that you retain the links in the
various mini-projects to our websites: VirtualWritingTutor.com, FieldRelated.com, BokomaruPublications.com, and Actively-Engaged-Online.blogspot.com. These links send a weak signal to Google and Bing to
rank our websites a little higher in their search results. That helps us get our
message out about our projects.
You
can add your name as co-author to your adapted or expanded version of this
document and even charge money for it, but you must retain the Sharealike 2.5
license on derivations. For example, you may want to add instructions for
creating an account on Wordpress.com or Tumblr.com. Please do. Just add your
name under our names on the first page. Remember that you can change the
cookbook and pass it on, but you cannot prevent others from further adapting
and expanding this document, too. Sound fair?
In
any case, we hope you find The Blogging
Cookbook for College ESL Students useful as you get started on your
blogging career.

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